MinnPost.com Advertising Information

    Contact Us:

    Sally Waterman
    Director of Advertising

    e-mail:
    swaterman [at] minnpost.com
    call: 612.455.6953

    Catherine Leedom
    Account Executive

    e-mail:
    cleedom [at] minnpost.com
    call: 612.455.6954

    Five days a week, MinnPost.com offers news stories and features of interest to people who care about Minnesota. With dozens of contributing journalists, our aim is to ensure that everything you see at MinnPost.com includes solid reporting, thought-provoking insights and excellent storytelling. 

    Advertising Information Menu:



    Customized cost-per-thousand campaigns

    Download CPM Rate Card (320 KB PDF)

    Net Rates are displayed below. The minimum flight is 25,000 impressions per month. Advertising flights are customized according to your budget and marketing goals. Flights are sold on a cost-per-thousand (CPM) basis and can be delivered over a month or a customized timeline.

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    Quick Pick packages

    Download Quick Picks Rate Card (310 KB PDF)

    We now offer Quick Pick packages, designed to make advertising with MinnPost easier. These are turn-key packages with fixed inventory and price points:

    $870 GOLD Package

    • 30 Days, 50,000 ad impressions, Run Of Site
    • One banner size: Top Leaderboard, Wide Skyscraper, or Medium Rectangle

    $540 SILVER Package

    • 21 Days, 30,000 ad impressions, Run Of Site
    • One banner size: Top Leaderboard, Wide Skyscraper, or Medium Rectangle

    $360 BRONZE Package

    • 14 Days, 20,000 ad impressions, Run Of Site
    • One banner size: Top Leaderboard, Wide Skyscraper, or Medium Rectangle

    Package Guidlines

    • Purchase as many packages as you wish.
    • One banner size per package please.
    • Packages must run in defined time frames.
    • Banner tracking and reporting provided at conclusion of flight.

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    E-mail Newsletter Sponsorship

    Receive exclusive wide skyscraper (static 160x600) banner sponsorship within the MinnPost.com e-mail update. Update is e-mailed Monday through Friday to more than 4,400 daily opt-in subscribers. Average open rate of 40%. Please contact us for details.

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    Content Section Sponsorship

    Target your message with a content section sponsorship (e.g. Region, Politics). Availability is limited. Please ask for details.

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    Deadlines and Specs

    Please provide banners to Sally Waterman three business days prior to launch. Banners must have borders and may not expand beyond their original borders. Animation is limited to eight seconds, maximum 2 times looping. Political advertising is prepaid at the open rate.  MinnPost.com has the right to refuse advertising.

    Files accepted:  FLASH, GIF, HTML, JPEG

    Max file size: 50k

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    Advertise with us!

    Download our current rate card, or sign up for one of our Quick Pick Advertising packages.

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