City Pages caught in tangled web of Robyne Robinson sourcing
I know, I know — another Robyne Robinson piece? But it's not really about her, except tangentially, so please don't click away just yet.
In a Thursday post, I hat-tipped Stribber Neal Justin for his take on the political-media situation. But Neal also included this:
And while we're on the subject of crossing the line: I'm concerned about the relationship between Robyne and her publicist Kate Iverson. Robyne has openly praised L'Etoile magazine, which just happens to be run by Iverson. A few months ago, there was a story in City Pages about Robyne designing jewelry for Beyonce written by, yep, Iverson. The story desperately needed fact checking (insiders say it was greatly exaggerated) and an acknowledgement of their personal relationship. Neither happened.
I talked to City Pages web editor Jen Boyles about this; Iverson's item appeared in City Pages' Dressing Room blog shortly after its spring launch. Boyles immediately accepted responsibility.
"Quite obviously, looking back, it would have been better if I'd made a different choice," the web editor says candidly. "This is not a publication that allows publicists to blog about their clients."
Boyles says Iverson, who is L'Etoile's editor-in-chief, mentioned having an affiliation with the jewelry line when pitching the Beyonce story, but did not disclose that she was Robinson's spokesperson or overall publicist. Though some scenesters have told me Iverson's role as Robinson's press person is well known, Boyles insists she only learned of the affiliation when the Robinson-as-candidate rumors broke.
"I was unclear what it was," Boyles says of the Iverson-Robinson connection. "It was an oversight on both our parts. ... Everyone is so interconnected in the fashion scene here in Minneapolis that an informational post about her line didn’t seem to be an issue, especially when I was trying to launch the blog with as much content as possible."
Incestuous scene, boldfaced names, page-view lust: it's an all-too-common cautionary tale these days, especially in the corner of journalism where pushing product seems the most important principle. Although she screwed up, I found Boyles reflective and open to criticism when we talked, so I'm hopeful things will tighten up.
Boyles — who is not the only one praising Iverson's contribution to the arts and fashion community — says the L'Etoile editor will remain a Dressing Room contributor ... with a prohibition on blogging about clients: "Going forward, we're going to pay particularly close attention to that. People might not believe this, but we're concerned about media ethics."
Given Justin's allegation that the Beyonce-Robinson connection was over-hyped, I asked Boyles if a correction to the March 29 item was warranted. She noted Justin didn't really provide any evidence to back up his statement, and that's what would be necessary.
(I didn't mention this during our interview, but Boyles should at least amend the Beyonce item to note Iverson's Robinson relationship.)
Unfortunately for CP, there was one other less-than-full disclosure: Amid the fusillade of Robinson posts — 14 this week, by my count, some great and some awful — editor Kevin Hoffman and reporter Andy Mannix both wrote about Iverson's lieutenant-governor involvement without mentioning she was a City Pages contributor.
"I'm sure Kevin looks at [Iverson] as my contributor," Boyles explains. "There was a slip there, but I'm sure it didn't occur to him."
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Comments (8)
Another tangent on this, and some of this is speculative:
I wonder how much of the stuff about the fake @RobyneRobinson Twitter account -- which on Tuesday dominated the City Pages' Blotter with over six individual stories -- was related to the CP-Iverson relationship. It was clear in a few pieces that Hoffman and Iverson were exchanging notes and CP got "exclusive" access to information regarding it and the information in the account. Even though Iverson said she wasn't behind it, she had full control of the fake account after the first few tweets. When there was a tweet from it that was critical of Hoffman, it quickly changed into admitting the account was fake and that Robyne Robinson actually likes Hoffman. Fishy.
Hoffman called me and literally harassed me for over 24 minutes trying to get me to slip up and imply that *I* was the one behind that account. He was using "proof" such as me using the word "asshat" once in 2005 according to Google, that I "had motive" because of my disdain for him, and calling him out publicly that he did not "break" the Robinson story in the first place. He threatened to run a piece in the City Pages titled "Aaron Landry (@s4xton) Behind Fake Robyne Robinson?" He was dishonest in his questioning and continuously tried to trap me into saying things that were not true. I called him out on this and he said "this is what journalists do." I will avoid talking to him on the phone ever again.
At this point, my best guess is that the @RobyneRobinson fiasço was either an inside-job at CP-Iverson with the intent to game attention and pageviews or an inside-job at CP against Hoffman which he decided to embrace and milk for all its worth anyway. Either way, it is incredibly curious that Hoffman devoted a whole day "reporting" on this fake Twitter account that Iverson had access to one day ahead of Entenza's expected announcement.
Sorry, this is a little to "Inside Media" for me.
David, I added a full disclosure to the Rox post as you suggested.
Aaron - in no way was the Twitter account an "inside job" at CP to milk pageviews - what a theory. There aren't enough hits in the city to warrant such a tangled effort.
Bottom line for me: Some of us here are trying to do our jobs with as much dignity and follow-through as we can while serving the city we love. I can't speak for anyone else.
Jen
Didn't Max Sparber -- of MinnPost -- tweet that he was the one who sent notes to the Robinson flak alerting her to the account?
I don't know tech the way you folks obviously do, but I still find it far-fetched that in just a few minutes, somehow someone was able to twee the "asshat" tweet and then a few minutes later it's under the control of Robinson's publicist and the account has changed hands and that she didn't know who the previous account holder was.
Jim Roth is right. At this point none of this is of any importance. If by some miracle a Robinson-"What's-His Name?" ticket gains at least a bit of traction, it might be worth the discussion.
I had a very good conversation with Kate Iverson this evening and I retract my comments above that imply or state Iverson may have had any malicious intent regarding the mysterious Twitter account.
This really isn't what I'd hoped for in media criticism. The people's interests are represented here exactly how? I suppose we are now warned off of CP's take on Robinson's jewelry, but this whole story seems more appropriate for a column like CJ's in the Strib.
There are a lot of reasons for picking someone who is not a "professional politician" to run when you need attention badly. The Lt Gov slot is almost made for someone with high name rec but no experience.
However, this small flap so early shows the problem with that strategy. The political world insists on a level squeaky-clean that very few people avoid in their daily lives. Conflict of interest happens in the real world all the time and it's handled in very different ways that don't always include full disclosure.
I have a funny feeling that this is just the very beginning and that Robinson will soon regret she ever signed on for this gig. That's not to say that she's a bad person or has done anything unethical in her life - just that she's about to be held to a very high standard that, if not met, will be dragged through the press.