SERVING MINNEAPOLIS / ST. PAUL / MINNESOTA

MinnPost.com Job Listing of the Day!
MinnPost.com Job Listing of the Day!

Browse
Minnesota Jobs
Direct from Company Websites!

Unadvertised,
Current,
Highest-quality

Start Searching Now!

 





 

David Brauer

  • Switch to Small Text Size
  • Switch to Medium Text Size
  • Switch to Large Text Size
Recommend to a friend Print Submit a Comment

    Ex-Strib editor goes from frying pan to fire

    Amid our local newsroom dramas, I wonder if Anders Gyllenhaal regrets his last career move.

    Gyllenhaal quit as editor of the Star Tribune in 2006, just days before McClatchy Co. announced its sale to Avista Capital Partners. There were some hurt feelings at 425 Portland — the captain leaping off the raiders’ pirate ship for a seemingly safer corporate schooner, McClatchy’s Miami Herald.

    Then yesterday, McClatchy socked the Herald with a 17 percent budget cut.

     

     

    How bad are things in Miami? Reporters have hired shrine-building Santeria priests to save their jobs. The cuts are bigger than McClatchy’s 10 percent corporate mandate, and bigger than the 10 percent Strib editors now grapple with.

    To be fair, the Herald didn’t undergo a round of buyouts that Stribites suffered through last year. Until yesterday, McClatchy was considered one of the better chains at insulating its newsrooms from economic vagaries. At the Strib — down 80 positions since Gyllenhaal left — those days have clearly passed. And now they have for Herald: Gyllenhaal lost 60 newsroom jobs in one fell swoop.

    The trends are scary down Hialeah way. Much was made of the Strib’s 7 percent circulation drop between March 2007 and 2008 — Miami had a bigger plunge, down 11 percent daily and 9 percent on Sunday during a period neatly coinciding with Gyllenhaal’s tenure. The paper is no longer among the 25 biggest nationally.

    McClatchy, like Avista, faces crippling debt, but Miami’s predicament might be worse than Minneapolis’s. Avista at least asserts that its coming 10 percent cut will right the economic ship. But ex-journalist and current media investor Alan Mutter estimates McClatchy’s 10 percent workforce cut will make up only about a quarter of McClatchy’s projected $295 million ad-sales drop.

    Happily, McClatchy’s surfin’ CEO Gary Pruitt will not cut his excellent Washington bureau, inherited in its 2006 Knight-Ridder purchase. Those reporters were practically the only ones to call b.s. on the Iraq War run-up, and their excellent Guantanamo series currently graces the Pioneer Press’s front page.

    Back when the Strib was sold – largely to capture unique tax advantages — the debt-embracing Pruitt basked in the glow of his “fast-growth” market strategy based on places like California and Florida. That growth, of course, was largely a mortgage mirage that compromised McClatchy’s future, leaving managers to talk bravely of reinvention while Gyllenhaal’s minions contemplate chicken entrails.

    Like what you just read? Support high-quality journalism in Minnesota by becoming a member of MinnPost.

    3 Comments: Hide/Show Comments

    3 Comment: Hide/Show Comment

    0 Comments:

    E-mail address

    Password

     

    Forgot Password? | Register to Comment

    MinnPost does not permit the use of foul language, personal attacks or the use of language that may be libelous or interpreted as inciting hate or sexual harassment. User comments are reviewed by moderators to ensure that comments meet these standards and adhere to MinnPost's terms of use and privacy policy.

    We intend for this area to be used by our readers as a place for civil, thought-provoking and high-quality public discussion. In order to achieve this, MinnPost requires that all commenters register and post comments with their actual names and place of residence. Register here to comment.


    David Brauer
    Illustration by Hugh Bennewitz


    minnpost.com/davidbrauer



    David Brauer authors Braublog and is MinnPost's local media reporter. He's covered media and politics as a writer and editor since 1983 for City Pages, the Southwest/Downtown Journal, KFAN and KSTP-AM, Mpls.St.Paul, Minnesota Monthly, Law & Politics, the Business Journal, KARE11 and national outlets. Follow him on Twitter. Email: dbrauer [at] minnpost [dot] com. 

    Recent Posts by David Brauer