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Eric, we had about 275,000 unique visitors last month. I don't report that number because I consider it not meaningful: so many visitors come only once, either from search or a blog link, who are not local and not interested in Minnesota news. A more meaningful number, which can be calculated from Quantcast data, is that about 55,000 people are visiting MinnPost at least twice a month. By the way, we're building a community of people who care about Minnesota, so we're thrilled if someone...
I will leave it to others to respond to the merits of Rob's argument about high-performance charter schools. Re his assertion about me, I have a daughter-in-law who works for Charter School Partners. I do not tell Beth Hawkins what to write about, and I did not know about this article until I read it on our site.
Thomas,
You misstate the facts by a factor of more than 25, and then you cover that with snide.
Fixed. Thanks, Tim.
Thanks, Martha. We took the reference out.
I agree with Erik that there's no reliable way to compare Internet traffic across the whole range of sites.
We don't see Nielsen because we don't subscribe. The first set of numbers mentioned by the Strib for MPR and MinnPost seemed strange to me, but the new numbers for MPR seem equally so. 4.3 million page views on only 180,000 uniques?
According to Alexa, Minnesota Public Radio has about 60% more page views than MinnPost. Since I know we have about 800,000 page views,...
Kevin: We have checked our OAS ad serving numbers, and the page view number that it gives us is very close to our Google Analytics number, which is why we're confident in the Google number.
Dimitri: Of course I know that MPR's strength is on the radio. But the web comparison is quite relevant, because MPR is making a big push with its NewsQ to strengthen its news franchise on the Internet. In fact, I could turn the argument around: Since MPR has a strong franchise on the radio, it...
Yes, David, Nielsen's numbers (which I had never seen before because we don't subscribe to their service) are way too low. Our internal page-view numbers from Google Analytics are more than three times what Nielsen reports. Every measurement service that compares sites produces different numbers for our site, often very different. But the comparisons are still interesting. Looking at monthly visits (a better measure than uniques) on compete.com, for example, our number for October was...
I think I'll stay out of both spats (the one between Sweeney and Kling and the one between Brauer and Gluekman). But I do want to point out that according to Nielsen NetView data cited in Jennifer Bjorhus's story, MinnPost's traffic is neck and neck with MPR's.
Since MPR is using public money to build its brand, doesn't the public have a right to expect that MPR will work cooperatively with others in the media ecosystem, all of whom are aiming to serve the public interest? For example, why has it refused to allow nonprofit news sites like the Minnesota Independent and MinnPost to pay to be underwriters (in effect, advertisers) on the radio?