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Brau-vo! An innovative model. Kudos for your guts. Wishing you glory!
I think Meents is right on the mark, especially around building a community for customers. When it comes to commerce, relationships matter.
Great article Steve! Very timely. You mentioned that photos, video, maps and more have become "socially connected", and I wanted to let you know about a Twin Cities start-up that is making classifieds and commerce "socially connected".
http://www.buythechange.com is a local social commerce network that makes it easy for people to buy and sell with friends, neighbors and local businesses. On many social...