Norm’s tone: It’s about me, not you

I’ve confessed to not being a Norm Coleman fan — malleability cast as virtue, etc. — so take this with a grain of salt.

But watching Norm’s newest “talk to the camera” ad, it struck me that his speaking timbre in these final days carries a slightly beleaguered, incessant whine.

It makes his pitch seem about him, not the voters, and frankly comes off seeming weak.

Here’s the spot — hat tip, Political Animal — so you can judge for yourselves:

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Comments (4)

  1. Submitted by Annalise Cudahy on 10/24/2008 - 12:01 pm.

    I think he knows he’s going to lose. There’s a desperate attempt to take the high road, which is to say that winning isn’t everything. For Norm to get to that point, he’s got to be convinced he won’t win.

    That’s my take after following the guy and his career since 1989.

  2. Submitted by sheldon mains on 10/24/2008 - 01:08 pm.

    A subtle whine. Same with some recent McCain comments. It sort of sounds like “I know I’m so much better than that other guy, why won’t you vote for me? I’ve earned this office, you have to give it to me.”

  3. Submitted by Chris Johnson on 10/24/2008 - 02:05 pm.

    Hmm, tough call. I’m not sure I hear whine so much has desperation and pleading.

  4. Submitted by Chris Johnson on 10/24/2008 - 02:06 pm.

    Sure wish there was a way to preview the comment before posting it. I’d have corrected my typo in my last post.

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