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Fire sales: More layoffs at the Star Tribune

Even as it scalps union workers in the name of survival, the Star Tribune continues reducing its non-union headcount.

The latest cuts (unconfirmed by a non-responsive management, but according to company sources) are concentrated on the sales side, not a good sign at a company desperate for revenues. They are cast as layoffs, not getting rid of weak performers to make room for new blood.

Three people were let go in real estate advertising, two in employment advertising, and one each in auto advertising, customer service, sales support, finance and sales. The support and finance staffers were 20-year-plus vets.

There are rumors of more cuts to come in finance and graphic design.

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