In my story this morning on TV ad spending, I noted 6th District Congresswoman Michele Bachmann will probably raise enough dough to be on TV from now through Election Day. She unveiled her first ad a few days ago, with the memorable debut of “Jim The Election Guy.” Here’s Eric Black’s take on that.
Bachmann’s DFL opponent, Tarryl Clark, won’t have as much dough for the tube. But she is trying a Jim Jiu-Jitsu with this web ad featuring “Jim The Actual Voter.”
Will this Jim (actually, Jims) cross over to TV spots? Might not be the worst tactic in the world.
(If for some reason the video doesn’t start up, you can see it on Clark’s campaign site here. Be forewarned, some of you: it’s a donations page.)