Edina Patch, AOL’s first in Minnesota, goes live

Well, the info-rich citizens of Edina — some of whom now get two community newspapers — now are the beneficiaries of Minnesota’s first live Patch.com site.

Obviously, it’s early yet, but you can see what AOL hopes to bring to nearly 50 Minnesota communities within months. There are stories about regional trails, the local school musical, crime reports, visiting foreign journalists and upbeat business profiles, plus freelance columns, a calendar of events and 922 business listings in 12 categories.

In other words, not all that different from a normal community paper (though there’s a bit more production value in less-awkward-than-usual web video). Patch is Internet native, and promises to be interactive, should you choose to interact.

Only three rotating ads on the home page, for now — one national chain and two locals.

Comments (1)

  1. Submitted by B Maginnis on 11/09/2010 - 02:45 pm.

    Are you including Lambert in the “info-rich” category?

    Because the actual “information” found in his diet of Olberman, Maddow, and Frank Rich is marginal.

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