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Best Buy to launch e-reader Kindle competitor

The Kindle is getting some new competition.

The New York Times reports that Best Buy is partnering with Verizon on a new electronic reading device called the iRex. The $399 touch-screen e-reader will go on sale at a few hundred Best Buy stores next month.

The iRex will compete with not only the Kindle but also a new Sony Reader, which Best Buy will also sell.

More: Reuters, PC World, Gigaom.

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