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Mitch McConnell auto-tunes his Democratic opponent

Please help me. I am a fugitive from the previous century, born under Harry Truman and raised under Ike. I still try to point out that “messaging” isn’t really a word. But I sort of know what it is. Or thought I did.

So Senate Republican Leader Mitch McConnell finally has an opponent. After actress Ashley Judd flirted with running for the Democratic nomination to oppose him, then took a pass, Kentucky Secretary of State Alison Lundergan Grimes announced on Monday that she would seek the Dem nomination. I know nothing about her. I know a few things about Leader McConnell but nothing that prepared me for this video that his campaign released to welcome Grimes into the race:

Huh? Wha?

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Comments (4)

  1. Submitted by Ray Schoch on 07/03/2013 - 07:54 am.

    I can beat you

    Born under Franklin D. Roosevelt, raised under Harry Truman, my very first political campaign button said “I Like IKE!!”

    Some consultant to the McConnell campaign was paid a substantial fee, as were the makers of this egregiously stupid campaign ad, to try to make Mitch McConnell, who’s 2 years older than me, appear to be “hip” and “contemporary,” despite the fact that his public positions and stated ideology are throwbacks to the 19th century. The other goal of the ad is to make Allison Lundergan Grimes appear to be yet another shallow, egocentric political candidate, mostly interested in seeing (and hearing) her name become part of the media background noise leading up to a Senate election. Wait! Couldn’t that describe Mr. McConnell as well? Why yes, yes it could!!

    Unfortunately, there’s no guarantee at all that ads for Grimes will be able to jump over the astonishingly low bar set by the McConnell campaign, but one can always hope. I know nothing about Ms. Grimes, but can’t help but think that this inept attempt at an attack ad against her will draw the scorn it richly deserves.

  2. Submitted by Marcia Wattson on 07/03/2013 - 08:37 am.

    What rhymes?

    A Senator for our Times. My first campaign slogan was “All the Way with Adlai!”

  3. Submitted by Neal Rovick on 07/03/2013 - 09:30 am.

    It certainly has an “ear worm” effect–if nothing else it will increase the name-recognition factor for her–which is never good for the incumbent.

    I suspect some version of the “music” will be retained for use in the background for other ads.

    It may bite the turtle in the end, in the end.

  4. Submitted by Hal Davis on 07/03/2013 - 12:22 pm.


    Politico refers to “the ruthless McConnell political machine.”

    From the article:

    Democrats in Washington say that McConnell’s team is showing how it has little ammunition to use against Grimes, ridiculing a video the GOP leader’s team put out Tuesday mocking Grimes and her name.

    “WEBSITE! OBAMA! MIME RHYMES WITH GRIMES,” Guy Cecil, executive director of the Democratic Senatorial Campaign Committee, tweeted Tuesday. “Is this the best they can do? McConnell is going to have a long 16 months.”

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