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NY Times: Why did Michele Bachmann spend so much in final days?

A New York Times blog last night raised the question: Since Michele Bachmann beat challenger Tarryl Clark by 12 percentage points, “why did her campaign spend more than $2.5 million in the final two weeks before the election?”
The item notes:
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A New York Times blog last night raised the question: Since Michele Bachmann beat challenger Tarryl Clark by 12 percentage points, “why did her campaign spend more than $2.5 million in the final two weeks before the election?”

The item notes:

Ms. Bachman has vastly expanded her reach in the last two years — she founded the House Tea Party Caucus last summer and has become a driving force on cable television. Her re-election campaign was the most expensive House race in the country, costing more than $11 million, according to a report filed with the Federal Election Commission on Thursday.

Writer Janie Lorber calls Bachmann “a prolific fund-raiser and a bullish ‘mama grizzly’ to boot” but doesn’t really answer the question:

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Ms. Bachmann, who has made no secret of her leadership ambitions, is now sitting on nearly $2 million. Her office did not respond to an inquiry from The Times, so we will be left guessing what’s next.