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Independence Party candidates may not get many votes, but their ad might get views

The ad for the Independence Party candidate for governor Hannah Nicollet, and the party’s four other constitutional office candidates, looks like a movie trailer for a new gang of guardians.

The Independence Party of Minnesota is scrambling to get 5 percent of the vote in the November election. If it doesn’t, it will lose its major party status and the accompanying perks.

And so far, it looks like it might be a stretch for the party, with Hannah Nicollet running for governor and four other constitutional office candidates on the ballot. Losing major party status would mean the loss of an automatic line on state wide ballots in future elections, and no chance for public campaign subsidies.

But the party has a new ad that may generate some clicks on YouTube, if not votes.

It’s framed as a movie trailer, with the candidates presenting as a new gang of avenging types, with lieutenant governor candidate Tim Gieseke as “The Intellect,” attorney general Brandan Borgos as “The Advocate,” auditor candidate Pat Dean as “The Whistleblower” and secretary of state candidate Bob Helland as “The Guardian.”

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Nicollet is cast as “The New Girl” (apparently because she looks like actress Zooey Deschanel of the Fox TV show), which is pretty conspicuous, for both its thematic inconsistency and for the fact that while the guy candidates on the IP ticket all get macho/admirable titles, the one woman gets “girl” as her sobriquet.