In the first four days since their launch, BrauBlog micro-sponsorships have been going great.
There were 79 Highbraus, who donated $25 each, and 38 LowBraus, who donated $10 each. These 117 donors have contributed $2,355, which will be matched by the Harnisch Foundation.
At David Brauer’s request, donors remain anonymous. A few tried to sneak in a comment saying that they had donated, but we foiled them.
People had fun punning on the giving categories; you can Brause the comments here.
You can also read tech blogger Ed Kohler’s take, which attracted a lively stream of comments about this way of raising money, here.
Haven’t yet joined the parade? We need to raise $7,645 more by June 8 to get the full $10,000 match that the foundation has offered. Individual donors are critical to the success of MinnPost, and the media community nationally is watching to see if we can make this a sustainable model for high-quality local journalism. So become a LowBrau for $10, or a HighBrau for $25.
And if you like the way it feels after you hit the button, become a regular member for $50 or more as well.
Interesting idea. Erin go brau!
Joel, I have a question:
Let’s suppose for the sake of discussion that the Braublog financing is a complete success – all the money needed to acquire Ms. Harnisch’s match is acquired, and the full benefit is realized.
What’s next?
Shall I expect to see a similar appeal for each blog in turn? Or will MinnPost make a broad appeal for an individualized support of all its writers, singly?
Don’t take this as throwing cold water on the experiment. I’m not Braun-nosing when I say I enjoy Braublog.
It’s a reasonable question: what’s your plan? What’s next?