Eighty-one percent of participants in a new poll on American media believe the use of print news will steadily decline, reports Douglas A. McIntyre at 24/7 Wall St.
According to the survey of more than 2,000 adults — conducted by 24/7 Wall St. and Harris Interactive — 55 percent predict traditional media will no longer exist in 10 years.
What may be even more newsworthy, suggests McIntyre, is the finding that network and cable TV are increasingly in competition with online media providers:
“The rate at which premium video content has moved online should be throwing the media platforms into a panic.”
See McIntyre’s article on 24/7 Wall St. for complete survey results.
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