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Social Media Breakfast with the Geek Girls 8 a.m. Friday, Mar. 30

Geek Girls Guide co-founders Nancy Lyons and Meghan Wilker discuss interactive project management with Mykl Roventine.

Social Media Breakfast Minneapolis-St. Paul

Interactive project management can be difficult to figure out. While the work entails elements of software development, marketing and advertising, it’s neither purely technical nor traditional “agency” work.

Because the industry is relatively new, the gap in understanding between the clients buying the work and the teams building it is often wide, and the methods of delivery vary.

Enter the Geek Girls.

Since 2008, Geek Girls Guide co-founders Nancy Lyons and Meghan Wilker have been demystifying technology for non-technical audiences and sharing their unique perspective on the interactive industry — presenting a collaborative, people-focused approach to delivering high-quality digital work.

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These women wrote the book on managing interactive projects — literally. Their book “Interactive Project Management: Pixels, People and Process” will be available from Peachpit Press on April 22, 2012.

Social Media Breakfast – Minneapolis/St. Paul will host an intimate conversation with this wise two-some next Friday at SMBMSP 44: Interactive Project Management.

We’ll cover topics addressed in “Pixels, People and Process” and get the Geek Girls’ opinions on a variety of other hot topics like social media and online personal branding. There will also be plenty of time for audience questions.

Reserve a spot at SMBMSP 44 now.

Featured speakers:

Nancy Lyons is president and CEO of Clockwork Active Media, a leading digital agency specializing in designing and developing business solutions for web and mobile. She speaks nationally about work culture, social media, technology and leadership. She’s been recognized for her role at Clockwork by the Minneapolis/St. Paul Business Journal and gives back to the community by serving on the board of directors at The Family Equality Council. You can find her tweeting @Nylons.

Meghan Wilker is the vice president and managing director at Clockwork Active Media. She’s also a contributing writer at, creator of, and was named as a “Woman to Watch” by the Minneapolis/St. Paul Business Journal. You can follow her on Twitter @IrishGirl.


Mykl Roventine is the co-organizer of Social Media Breakfast – Minneapolis/St. Paul and co-founder and coordinator of Ignite Minneapolis and UnSummit. He designs engag­ing web expe­ri­ences and speaks about social media strategy, WordPress and typography. He has a special passion for the social web and its power to educate and inspire. You can find him blogging at or on Twitter @MyklRoventine.

Time: 8-10 a.m.
Date: Friday, Mar. 30, 2012
Place: 514 Studios, 514 N. 3rd St., Ste. 101, Mpls., MN 55401
Cost: $10